Buaze Pulse AI creates a first reply draft based on customer feedback. For best results, review the suggestion and add your brand tone, the specific context and the next action.
AI writes the draft; the approver must always be a human. A 30-second human review before publishing is the only guarantee of brand consistency.
When to use it
It is useful when many reviews arrive during busy hours. It speeds up thank-you replies, low-rating recovery messages and neutral informational responses.
Editing principles
- Repeat the customer’s actual issue.
- Avoid assumptions.
- Offer one clear next step.
- Do not include personal data.
- Keep the reply within 4-6 sentences.
Brand consistency
Replies from the same business should feel connected. Choose a polite, direct and professional tone; avoid defensive wording or campaign-heavy language.
Kontrol listesi / Checklist
- The AI draft was reviewed by a person.
- A concrete next step was added.
- Personal data was removed.
- Tone matches the brand.
- Rating and platform were checked before sending.
SSS / FAQ
Does AI publish replies automatically?
No. It creates a draft; the business team should review before sending or publishing.
Should I offer coupons for negative feedback?
Not always. Understand the issue first, then offer recovery privately when appropriate.